SURYANATION MOTORLAND HANGOUT COMMUNITY

Suryanation Motorland held a motorbike event in 16 Indonesian cities, for men (core target: 23 - 35 years old) who are members of the motor community with a progressive spirit and looking for a place to gather with colleagues and other motorcycle communities while enjoying various entertainment offerings and other interesting activities .

Through the community hangout event, Surya wants to increase brand imagery and strengthen brand engagement to the target market which is the main segment of Surya's products.