XL AXIATA LIVE.ON
Press Conference Live.On
Live.On is a digital telco brand that aims to revolutionize the telco world by being a ‘no-waste’ digital telco that enables users to enjoy their big data without any remainings. To serve that purpose, Live.On introduced the Data Rollover in which users can save their remaining data up to 1000GB.
As an extension of their ‘no-waste’ core value, Live.On also introduced the new “Hape Jadi Kuota” program. Live.On wants to ensure that even user’s unused cell phones phones can still bring a good deal of value to them.
This program allows people to trade in their old phones into Live.On’s big data plan FOREVER. People can trade in any phone, and they will get Live.On’s data in a monthly basis forever as long as the SIM Card is active.